CASE STUDY
Care Pharma
A healthcare solution for care pharmaceuticals
CLIENT
Care Pharmaceuticals
INDUSTRY
Healthcare
SIZE
100+
HEADQUARTERS
Bondi Junction, NSW
TECHNOLOGIES
Salesforce, Angular
About the client
Care Pharmaceuticals is a leading and innovative Consumer Healthcare company with brands that are endorsed by healthcare professionals, and loved and trusted by consumers across their life stages. Established in Australia in 1986, Care Pharmaceuticals (formerly Paedpharm Pty Ltd) is part of Prestige Brands Holdings Inc (Prestige acquired Care in July 2013).
Problem
Their old CRM system captured sales team day-to-day operations, from marketing goods to in-store execution, such as setting up displays, conducting training, and closing distribution gaps, on a Surface Pro.
Solution
Care Pharmaceuticals had decided to introduce salesforce.com into their business. After some initial discussions with Proweb, Proweb had agreed to perform customised development of Salesforce solution for Care Pharmaceuticals.
- Call Planning/Territory Management
- Pre-Call Planning
- Cycle Objectives Management
- Order Management
- EDI – Care Pharma to Descartes
- Discounts/Deals Management
- Administrative Work
Results
50%
More Sales
40%
Increased Productivity
Digitally Enabled
Digitalised Entire Sales Process
